Blogs & Interviews


Podcasts in Public Relations Strategy: Effective or Overhyped?

Audrey Surette, PR Account Executive at Gabriel Marketing Group (USA), discusses the strategic benefit of podcasts in Public Relations. Are they effective or overhyped?

Read More

Are you ready for Account Based Marketing?

Paulien Boumans, Client Service Director at EMG in Benelux, interviewed Andy Bacon on what you should think about when launching ABM (Account Based Marketing). Andy is a dedicated ABM consultant who works with Paulien to help EMG clients develop successful ABM strategies.

Read More

Influencer Relations in PR

Eurocom Worldwide interviewed Christoph Schwartz, founder and CEO of Schwartz Public Relations, about the importance of influencer relations for PR.

Read More

Rock your own PR Conference!

Eurocom Worldwide interviewed Rostislav Stary, partner of PR.Konektor and Konektor Social, about his motivation to organize a PR conference for clients, media and partners in Prague, Czech Republic.

Read More

EMG Communicator Summit: Rock your clients!

Eurocom Worldwide's Benelux & China member EMG hosted their annual Communicator Summit with senior communicators from across its industrial client portfolio, including guest speakers from Nokia Global Services and others. We asked CEO Greg Farrett about EMG's formula for this successful event. 

Read More