Objectives
- Position Wrike as an expert for work management, productivity and efficiency.
- Create high awareness via independent survey results.
Campaign
- Creation of an international survey in Germany, France and UK on productivity and work topics.
- Using the survey results for three waves of communication with three different focus topics.
Franziska Bernhard, Senior PR & Marketing Manager, Wrike Germany
"The expertise of the Eurocom Worldwide Network helps us to drive awareness in local European markets. The 2016 Wrike Digital Work Report is a great example of successful teamwork between the regional agencies. They have put together a campaign that was very well received by journalists in France, Germany and the UK."
