Case Details

TechSmith

TechSmith launches the new Camtasia in Germany, France and Japan

www.techsmith.com

Objectives

  • Raise awareness for the new version of the video editing and screencasting software Camtasia in Germany, France and Japan.
  • Create successful product reviews for the launch.

Campaign

  • Invite selected editors to exclusive previews and tests of the new versions of Camtasia.
  • Webinars with key influencers to introduce the new features of the software.
Sarah Hostetler, International Business Manager, TechSmith
"We have been working with Schwartz PR in Germany for several years to cover one of our most important markets. This summer we expanded to new markets and started to look for new PR partners in France and Japan. Thanks to Eurocom Worldwide we found suitable partners immediately and could rest assured that these agencies have the same high standards, quality and ambition that we know from Schwartz PR. We are delighted to see this quality mirrored in the excellent results of our Camtasia launch in all three countries."

Executing Agencies

Eurocom Partner
Schwartz PR
Christoph Schwartz, CEO
Germany
www.schwartzpr.de
Eurocom Partner
HL.COM
Hervé Lobry, CEO
France
www.hl-com.com
Eurocom Partner
Tokyo PR
Mitsu Sugino, CEO
Japan
www.tokyopr.co.jp

Please contact our Network Director Isabel Radwan if you request further information about our client relations in specific countries or regions.

Contact Us

Get in Touch

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Isabel Radwan
Network Director
Eurocom Worldwide Limited
Munro House | Portsmouth Road  
Cobham | Surrey KT11 1PP
United Kingdom

Tel: +49 176 50 28 42 92
Email: iradwan@eurocompr.com
www.eurocompr.com