Waggener Edstrom joins the Eurocom Worldwide PR Network
Leading Communications Firm Extends Global Reach, Offers Services for Eurocom Members in the US and UK
SEATTLE, WA., and LONDON, U.K. — 24 May 2005 — Waggener Edstrom announced today that it has joined Eurocom Worldwide, a collaborative network of independent, founder-owned and -managed public relations firms. Through Eurocom, Waggener Edstrom will offer its clients local media-relations expertise and services in markets where the agency does not currently have a presence. In turn, Waggener Edstrom will work with Eurocom members seeking an established partner in the US and UK.
“We are very pleased to join the Eurocom network and to be selected as a network partner in the US and the UK,” said Melissa Waggener Zorkin, founder, president and CEO of Waggener Edstrom. “Our clients often require PR services in multiple markets. The Eurocom network extends our geographic reach with affiliate agencies focused on providing strong client service and local PR expertise.”
Mads Christensen, Network Director of Eurocom Worldwide, said Waggener Edstrom’s membership strengthens the organization’s presence in key markets. “Eurocom has been seeking stronger representation in the US as well as Britain,” he said. “We’re very pleased to have Waggener Edstrom, now our largest affiliate, as a key member for those regions, adding to the strength of our existing agency memberships in those markets.”
The partnership will offer current and future clients of Waggener Edstrom and other member agencies the capacity to implement successful international communications campaigns: increased geographic reach and extended teams composed of skilled, local consultants. Waggener Edstrom, like all member agencies, will adhere to the Eurocom Worldwide Service Level Agreements, which call for flexibility to ensure that working relationships are structured exactly to the client’s needs.
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About Eurocom Worldwide
Eurocom Worldwide is a collaboration between independent, privately owned communications agencies offering unrivalled expertise in international communications campaigns executed by local people. Eurocom Worldwide have 28 member agencies along with six additional affiliates and linked agencies, comprising over 1,100 communications specialists and consultants in 60 national capitals and centres of commerce around the globe.
For more information, visit www.eurocompr.com
About Waggener Edstrom
Waggener Edstrom provides strategic communications to companies that bring new inventions, discoveries and ideas to market. In simple terms, the company works tenaciously to give its clients’ complex ideas a powerful voice to reach a variety of audiences. Founded in 1983, the agency has grown to nearly 600 employees with U.S. headquarters in Seattle and European headquarters in London. Waggener Edstrom partners with innovative clients, including Advanced Micro Devices (AMD), Corixa Corp., Fred Hutchinson Cancer Research Center, Kyocera Mita America, MasterCard International, Microsoft Corp., Texas Instruments and T-Mobile USA.